By the end of 1965 a production of 40 amplifiers and 100 cabinets per week was unable to reduce the growing back orders. Demand, fuelled by the appointment of a distribution company, exploded. The world was crying out for more Marshall. The solution was another move. Marshall now moved to Bletchley, Buckinghamshire into 7000 sq.ft. Export sales grew as the success of British bands spread abroad. Throughout the 1960's Marshall sound powered the most influential and original guitar players. From Pete Townshend with The Who, Eric Clapton with his distinctive Bluesbreaker tone, then with Cream; to Ritchie Blackmore with Deep Purple and the greatest ambassador of all, Jimi Hendrix. With his prodigious guitar talent, he used the power of Marshall as a creative tool and as an extension to the instrument itself. 1968 and the sales explosion created the need for greater capacity. A 14000 sq.ft. purpose built factory was opened and at last the world market stood a chance of fulfilment. Investment in massive PA systems powered the tours of many early 70's “super groups”. Multi coloured Marshalls appeared and the product range expanded.
THE MASTER VOLUME
By 1975 the first transistor heads were introduced, followed by the first Master Volumes in 1976. Guitar styles soon adapted to squeeze the most from this extension of the Marshall sound. Here began the quest for gain which continues to this day.
A DOUBLE LANDMARK
1981 saw the end of the 15 year distribution contract and the introduction of the JCM 800 Series. We were now fully back in control of our own destiny, with phenomenal products, another demand explosion occurred. The long awaited Split Channel amplifier came in 1982 and was an instant success, with it's incredible flexibility and distortion control; the world loved it!
THE QUEENS AWARD
One of the proudest moments for Jim and the company came in 1984 with the presentation of the Queens Award for Export Achievement. This was followed by the move to our present site, where a staff of 90 now occupied 50000 sq.ft. Another personal triumph for Jim was his induction into the Hollywood Guitar Centre Walk of Rock in 1985.
Celebrations of the Marshall 25th Anniversary and Jim Marshall's 50 years in music, reverberated throughout the world in 1987, Special Limited Edition Jubilee products received great acclaim and continued our upward spiral.
A FIRST CLASS TEAM
As the company has grown, Jim has assembled a first class team, which in the lead up to the 90's has taken Marshall to new heights. The factory has now extended to 70000 sq.ft. and the workforce has grown to 220. The present generation of ever more demanding guitar players are enjoying our recent innovations. The Series 9000, JCM 900 valve amps, SE1OO speaker emulator, Valvestate and new effects pedals, have all received the welcome we appreciate most, they are being PLAYED.
1992 AND BEYOND
To celebrate our 3Oth Anniversary we have produced a remarkable new amplifier which holds true to the tradition of excellence instilled in the company by its founder. One man's drive and vision has created this legend which continues to grow.